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OFFICIAL PRESS RELEASE

June 30, 2020 2 min read


SMALL FOOTWEAR BUSINESS ISLIDE GIVES BACK 100% OF PROFITS IN NEW “PAIRS WITH PURPOSE” COLLECTION 

BOSTON (June 29, 2020) -- ISlide, a small footwear business that offers premium custom slide sandals with a variety of licensed options as well, has officially launched their new, “Pairs With Purpose“ collection, that features custom designs dedicated to an array of charitable organizations. Some of the organizations featured in the collection support movements such as the fight for equality and social justice, raising awareness and research resources for breast cancer, and helping to alleviate the food distribution disparities. 

 

Some of the most recognizable partnerships are Jimmy Fund Dana Farber, Breast Cancer Research Foundation, and non-profit, Shooting Touch.“We’re excited to launch our newest initiative, Pairs with Purpose. We’ve always had this proponent of our business but to commit to highlighting it in a more prominent way moving forward, makes all the sense. We’ve always promoted our tagline, Stand In What You Stand For because we truly believe it” said Stephen Basden, Brand Manager.100% of profits from each pair sold, will go to the respective charities at the end of the month. 

 

Founded in 2013, by footwear industry veteran, Justin Kittredge, ISlide has been the global leader in slide footwear innovation by offering 100% custom design capabilities, as well as world-renowned licenses. ISlide’s custom design capabilities have been extremely popular with countless athletes, celebrities, and teams since the beginning by allowing them to express themselves through their footwear. 


Stand In What You Stand For

ISlide custom sandals have been seen on the feet of countless athletes and celebrities, including Lebron James, Chelsea Handler, Rob Gronkowski, Justin Bieber, Sidney Crosby, Yasiel Puig, and more. ISlide, was also featured on Shark Tank shortly after collaborating with media mogul, DJ Khaled, to create the well-known "Another One" and "Bless Up" sandal collection that rocked social media. ISlide fuses fashion with athletics and pop culture by partnering with the NBA, MLB, NFLPA, NHL, WNBA, Overwatch League, Def Jam Records, and Influencers to create officially licensed, as well as, custom designs. 


For more information or to get started on your pair of ISlide’s visitwww.ISlideUSA.com 

To stay up to date, follow @ISlideUSA on Instagram, Facebook, and Twitter.


 

Media Contact: 

Greg McEachern 

Head of Marketing, ISlide

gregm@islideusa.com |www.ISlideUSA.com